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"The industry can be viewed as being noisy, dirty, aggressive etc. We need to break these down and create a better environment for everyone. Nobody wants to be sent to a construction site straight from school or uni and be met with a poor work environment. We tend to put up with it because its how it always has been but we need to make the image of construction cleaner and a true profession"

"The image of the industry when marketing itself is still primarily older white males"

Our vision is for an inclusive and attractive industry that represents the community it serves. A sector with a proactive equality, diversity and inclusion culture.